The only PR agency run by property people for property people

“Our website domain authority went up from 24 to 43 in our first 6 months with you. It took our competitors years to achieve this” – Tarquin Purdie, HaMuch.com

Stand out 
Be trusted and Boost your SEO Benefit from copious media mentions

“PR at scale wizards…” Marketing Director

Do you want some?
Press coverage that’s focussed on volume and calibre

“They do it frankly better than anyone else I’ve ever seen…” Google Qualified Search Professional

Get the most
from your marketing budget. We deliver more than you would expect

“Genuinely astonishing results…” Independent SEO Consultant

Total Coverage

UK articles

Total
Reach

Audience reached

Equivalent 
Value

Equivalent advert value

Return on Investment 

vs Client Cost

2020 Client Coverage By Numbers

How it works

Explained by Co-Founder Russell Quirk

Stand out. Be trusted. Boost your SEO…

PR, done properly, does all of these things by exposing your brand to the masses via third party publications that by the very nature of their independence, validate that you are a credible organisation.

You could spend more and more marketing pounds on Google ads, Facebook targeting, radio, print ads, TV and outdoor. This approach though is an expensive endeavour and the public are worldly wise in knowing that paid ads, even the great ones, are contrived and 100% partisan. Consumer fatigue is another way of putting it. Negative ROI is another.

Any well-thought marketing strategy will include PR as a support to conventional marketing. But it’s my view that property PR is not just a support channel but a vital frontline tool, essential in gaining cut through, more traction and in building natural search ranking defensibly. Especially as, otherwise, Google will simply take most of your money in Adwords costs.

Blog Articles

What A Spread – Butter Milks Coverage

What A Spread – Butter Milks Coverage

Ok, so we don't just do property. The property industry is our forte and the majority of our many clients are Proptech firms, mortgage platforms, housebuilders, property portals, estate agents, property management companies and so on. But every now and again we like...

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A Winning Gamble

A Winning Gamble

As the pandemic set in during April 2020 a number of housing experts exclaimed that house prices would melt as a consequence of the economic harm that Covid and lockdown would exert upon the property market. 'Uncertainty will prevail...' etc. And when we say 'a number...

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Budget Response – Client Coverage

Budget Response – Client Coverage

The Properganda team hunkered down for an afternoon with Rishi today. We sat on Zoom with the Budget Speech in the background gleaning the many announcements in the context of those which directly affect our PR clients. Much scribbling, snatched conversations with...

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Our Twitter Feed

Super-Rich Spent Almost £3bn Buying 'Third Or Fourth Trophy' London Homes During Pandemic.

@benhamandreeves comments on the latest #London #property market trend being seen at the top end of the market.

https://www.huffingtonpost.co.uk/entry/super-rich-luxury-london-homes-pandemic_uk_60782f61e4b0e554e81c44ef

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Properganda PR Office
20 St Thomas Street London SE1 9RS
Tel: 0207 856 0185

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